Pete Spiller is a 20 year veteran of television news. During a career as a reporter, producer and long-time news manager, he made coverage decisions daily. After leaving TV in 2004, Pete founded High Impact Communications as a media relations firm.
Among his current and former clients, The Orlando/Orange County Convention & Visitors Bureau, Florida DOT, Intelligent Transportation Society of America, Kennedy Space Center Visitor Complex, Walt Disney World, Ginn Resorts, Waddell Williams & Associates, the Society of the Plastics Industry & the Dr. Phillips Center for the Performing Arts.
Pete brings a media perspective to his work. After being on the receiving end of literally thousands of pitches, he understands what journalists need and want, how to identify the stories that will get attention and how to position a client for maximum success.
Jarrod Cady most recently served as public relations manager for Nemours, a leading children's health system. In this capacity, Jarrod successfully waged a public relations campaign to win approval from the state to build a new children's hospital in the emerging medical city in Orlando's Lake Nona area. In this position he leveraged and enhanced media relationships locally and nationally that resulted in positive coverage in the New York Times, Family Circle Magazine, SiriusXM’s Doctor Radio, CafeMom.com and an in-studio appearance on Good Morning America Health.
He has twelve years of experience in media relations, government relations, marketing and business development. Jarrod cut his teeth on keeping the environment clean and supporting transportation issues.
He has also worked as a communications consultant with clients such as American Honda, Florida Power and Light and Florida's Turnpike Enterprise.